Privacy Policy – Trendify Fashion
At Trendify Fashion, your privacy is our priority. We understand the importance of protecting the personal information of our visitors, customers, and community members. This Privacy Policy outlines the types of information we collect, how we use it, how we protect it, and the rights you have in relation to your personal data. By using our website and services, you agree to the practices described in this Privacy Policy.
1. Introduction
This Privacy Policy applies to all users of the Trendify Fashion website and services. It governs how we collect, use, store, disclose, and protect your information. Our goal is to provide transparency and to assure you that we handle your information responsibly and securely. We are committed to complying with applicable privacy and data protection laws, including the California Consumer Privacy Act (CCPA), the General Data Protection Regulation (GDPR), and other relevant legislation.
We encourage you to carefully read this Privacy Policy. If you do not agree with any aspect of it, we advise you not to use our website or submit personal information to us.
2. Information We Collect
We collect both personal and non-personal information when you interact with our website.
A. Personal Information
Personal information refers to information that identifies you as an individual. Examples include:
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Name, email address, postal address, and phone number.
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Login credentials and account details.
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Billing information such as credit card numbers or other financial details when you make purchases.
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Preferences and lifestyle information you voluntarily provide, such as fashion choices, wishlist items, and feedback.
B. Non-Personal Information
Non-personal information does not identify you directly but may help us improve your browsing experience. Examples include:
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Browser type, operating system, and device details.
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IP address, geolocation data, and access times.
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Website usage data such as pages viewed, links clicked, and time spent on the site.
C. Information from Cookies and Tracking Tools
We use cookies, pixels, and similar technologies to personalize your browsing experience, improve site performance, and deliver targeted advertisements. These tools also help us understand user behavior and preferences.
3. Categories of Personal Information Collected
In accordance with California and other privacy laws, we may collect the following categories of personal information:
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Identifiers (such as real name, email, IP address).
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Personal information categories under Cal. Civ. Code § 1798.80(e) (including contact and financial details).
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Commercial information (purchase history, product preferences).
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Internet or network activity (interaction with our website and advertisements).
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Geolocation data (to provide location-based services).
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Inferences drawn from personal information (profiles reflecting preferences and interests).
We do not collect biometric data, sensory data, non-public education records, or protected classifications unless required by law.
4. How We Use Your Information
The personal and non-personal information collected may be used for the following purposes:
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To Provide Services: Process orders, deliver products, and offer customer support.
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To Improve User Experience: Personalize content, recommend products, and optimize our website.
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For Marketing and Promotions: Send you updates, offers, and newsletters (with your consent).
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To Ensure Security: Detect fraud, prevent unauthorized access, and maintain the safety of our website.
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For Analytics: Monitor website performance, trends, and consumer behavior to improve our services.
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To Comply with Legal Obligations: Meet regulatory requirements and respond to lawful requests.
5. Sharing and Disclosure of Information
We respect your privacy and do not sell your personal information. However, we may share your data in limited circumstances:
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Service Providers: With trusted third parties who assist in operating our website, payment processing, shipping, analytics, and advertising.
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Legal Compliance: When required by law, court order, or to respond to legal processes.
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Business Transfers: In the event of a merger, acquisition, or sale of Trendify Fashion assets, your information may be transferred.
We ensure that all third-party partners adhere to strict data protection standards.
6. Cookies and Tracking Technologies
We use cookies and similar tools for functionality, performance, and targeted advertising. You may disable cookies through your browser settings, but this may affect your browsing experience.
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Essential Cookies: Required for basic site functionality.
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Performance Cookies: Collect information about how visitors use the site.
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Targeting Cookies: Deliver ads relevant to your interests.
7. Data Retention and Security
We retain personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required by law.
To safeguard your data, we use industry-standard encryption, firewalls, and secure servers. However, no method of data transmission over the internet is entirely secure. While we strive to protect your personal information, we cannot guarantee absolute security.
8. Your Privacy Rights
Depending on your jurisdiction, you may have the following rights:
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Right to Access: Request a copy of the personal information we hold about you.
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Right to Rectification: Correct any inaccurate or incomplete data.
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Right to Deletion: Request that we delete your personal information.
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Right to Opt-Out: Choose not to receive promotional communications or targeted advertising.
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Right to Data Portability: Request transfer of your data to another provider.
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Right to Non-Discrimination: You will not be denied services or charged differently for exercising your privacy rights.
To exercise these rights, please contact us using the details provided below.
9. Third-Party Links
Our website may contain links to external sites operated by third parties. Trendify Fashion is not responsible for the privacy practices of such websites. We encourage you to review their privacy policies before providing personal information.
10. Policy Updates
We may update this Privacy Policy periodically to reflect changes in our practices, technology, or legal obligations. Updates will be posted on this page with a revised “Last Updated” date. We encourage you to review this policy regularly to stay informed.
11. Children’s Privacy
Our website is accessible to individuals of all ages, including children under the age of 16. However, we do not knowingly collect personal information from minors without verified parental or guardian consent. If we become aware that a child under 16 has submitted personal data without such consent, we will take immediate steps to remove the information from our records
12. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or how we handle your data, you may contact us at:
📧 Email: @trendifyfashiononline.com
📍 Address: Trendify Fashion, [Akra Boga nowapara mahestala Kolkata 700141]
Conclusion
At Trendify Fashion, we believe that protecting your privacy is fundamental to building trust. By being transparent about our data practices, we ensure that your information is collected responsibly, used ethically, and safeguarded diligently. Our commitment to privacy reflects our promise to provide you not only with the latest trends in fashion but also with peace of mind every time you engage with us.
Last Updated: [Insert Date]